Validoo is Sweden’s central platform for product information within grocery retail, pharmacies, and related industries. Support in Finfo is under development.
When it is activated, master data for consumer packaged goods, including logistics levels, images, and GS1-compliant labeling, can be transferred in a controlled way. For the supplier, this provides a reliable route into grocery retail, e-commerce, and pharmacies, where major chains such as ICA, Coop, and Axfood are among the recipients.